China’s largest retail provider, JD.com has recently partnered with Mitsubishi Chemicals to provide consumers with what can only be described as a step leading mankind towards the future and, by that I mean providing consumers with vegetables grown in an environment which can easily be controlled by the manufactures to provide maximum nutritional value in the products and provide them to the consumers all year round.
The partnership between Jingdong and Mitsubishi resulted in forming the largest hydroponic culturing facility spanning a distance of 11,040 square feet in China. There was a time when people would pick up any item of consumption and take it as is without consulting anything besides the obvious allergies or reactions. You just picked it up and didn’t think more of it.
Now, however, people have questions, and they require answers to these questions. The primary question being, ‘is this safe?’ People in the 21st century require transparency, and that’s exactly the purpose behind Jingdong latest partnership. Jingdong Mall is essentially a retail company and as such provide their consumers with vegetables grown at their facility fresh as they’re cropped.
The facility produces spinach, coriander, green and red lettuce, cabbage and much more. Here’s how this works: vegetables are produced at this facility in conditions that can be easily maintained by the managers, having the favorable environment allows more batches of the product to be produced within a smaller time frame, the food is then cropped and sold either online through their website or sold in person at their stores, 7FRESH.
How is this beneficial? Basically, this provides more transparency to consumers. In a country such as China where pollution rates are , and health concerns are rising day by day, people are increasingly, and rightfully so, concerned about what goes inside of their bodies. As an example, let’s take the companies spinach. More crops of spinach are produced at the facility that would have had been produced in an outside environment. In addition to this, this spinach contains far more potassium, phosphorus, vitamin C and folate. See This Article for additional information.
All this is genuinely a step into the future!
More about JD.com on https://cn.nytimes.com/technology/20180619/google-china-jd-com/